Setting up Mailchimp

Setting up Mailchimp
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Written by Simon

Last Updated 22/12/2023

Creating a Mailchimp Account


Before integrating Mailchimp with your website, you need to make sure you have an account set up. To do so, head over to

In the top right-hand corner of the page, click Start Free Trial.

Recommended Reading: What is Mailchimp?

Setting up Mailchimp free trial

Once you have clicked the button you will be redirected to enter your personal information. After that, fill in the form and verify by email.

During this part of the process, you will be asked which plan you want to take out. Mailchimp will offer plans ranging up to $278 a month. For now, the free plan will be more than enough. As your business grows, you can upgrade to another plan. Select the Free Plan and click Next.

Fill out your name, business name and your website link. Make sure to click Import my brand>Continue.

Now, you will need to enter your address>Continue.

If you have any contacts, you can upload them now. If not, select No>Continue.

screenshot showing how to Set up Mailchimp account details

Finally, they will also ask you some additional marketing questions. You can fill these out if you wish, or click Skip. Select your marketing preferences and click Continue.

Mailchimp Dashboard

Take some time to explore your account. You can do a lot of things here such as:

  • Creating an email
  • Creating a customer journey
  • Building email templates
  • Building a survey
  • Creating an ad
  • Building sign-up forms
  • Adding contacts

It’s definitely worth taking the time to look at each element and see how you can use these to automate your business.

Navigating the Mailchimp Dashboard

Recommended Reading: Creating a Mailchimp Email Marketing Campaign

Recommended Reading: Integrating Forminator with Mailchimp

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